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From The Co-Founder of Business Intelligence Software Company SiSense

Elad Israeli

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Top Stories by Elad Israeli

If you follow trends in the business intelligence (BI) space, you'll notice that many analysts, independent bloggers and BI vendors talk about in-memory technology. There are technical differences that separate one in-memory technology from another, some of which are listed on Boris Evelson's blog. Some of the items on Boris' list are just as applicable to BI technologies that are not in-memory (‘Incremental updates', for example), but there is one item that merits much deeper discussion. Boris calls this characteristic ‘Memory Swapping' and describes it as, What the (BI) vendor's approach is for handling models that are larger than what fits into a single memory space. Understanding Memory Swapping The fundamental idea of in-memory BI technology is the ability to perform real-time calculations without having to perform slow disk operations during the execution of ... (more)

Avoid These Pitfalls When Choosing a Business Intelligence Solution

Business intelligence software and services have gone mainstream. In the past, only large enterprises typically invested in BI solutions. These days, however, more and more small and medium-sized businesses are actively looking for ways to tap into their information and use it to increase revenues, reduce expenses and realize competitive advantage. Even though the concept of business intelligence has been around for over 20 years, a substantial percentage of BI implementations are still considered failures. Given the large number of vendors selling BI products and solutions, one ... (more)

The Google AdWords Broad Match Modifier

A couple of months ago, Google added a modifier option for the Broad Match type. This option basically allows you to control which words must appear in exact or synonymous form within the search phrase. For the record, I have always disliked the Broad matching option. Especially since Google introduced Expanded Broad matching where Google show you ad for every word they deem close enough to the actual word you bid on, not just the exact word. Ever since they did that, it's become very difficult to control your Adwords campaigns because the search phrases you bid on become much less... (more)

Business Intelligence? Yes Minister!

I recently watched an episode of the classic BBC series ‘Yes, Minister’. In this episode, the minister asked his assistant, Bernard, to inquire about a new hospital where there are supposedly no patients and a ridiculous amount of administrative staff. Bernard conducts some research and returns to the minister with his results. Here’s a short transcript: Bernard- You asked me to find out about an alleged empty hospital in north London. Minister- Oh, yes. Bernard- Well, in fact there are *only* 342 administrative staff in the new St. Edwards hospital. The other 170 are porters, clean... (more)

In-Memory BI Is Not the Future, It’s the Past

In recent times, one of the most popular subjects related to the field of Business Intelligence (BI) has been In-memory BI technology. The subject gained popularity largely due to the success of QlikTech, provider of the in-memory-based QlikView BI product. Following QlikTech’s lead, many other BI vendors have jumped on the in-memory “hype wagon,” including the software giant, Microsoft, which has been aggressively marketing PowerPivot, their own in-memory database engine. The increasing hype surrounding in-memory BI has caused BI consultants, analysts and even vendors to spew o... (more)